The Real Problem
You do not have a marketing problem. You have a strategy problem.
You may already have:
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A social media manager
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An email platform
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A website
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Annual events
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A development plan
But if these pieces aren’t aligned under one strategic direction, growth feels inconsistent and unpredictable. Campaigns become reactive. Donations spike… then plateau. Messaging shifts depending on who’s posting. And leadership ends up managing vendors instead of focusing on mission.
From Fragmented Tactics to Integrated Growth
This isn’t about “posting more.” It’s about building infrastructure for sustainable impact. The Hustle Lab partners with nonprofit leaders to design and implement unified marketing systems that:
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Align messaging across platforms
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Strengthen donor journeys
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Increase campaign effectiveness
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Support fundraising events strategically
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Improve donor retention and long-term engagement
Instead of operating as another vendor, we function as your strategic marketing partner. That means that instead of simply executing tasks, we build the infrastructure your organization needs to:
✔ Develop a comprehensive marketing roadmap
✔ Align digital presence with fundraising goals
✔ Integrate email, website, and social campaigns
✔ Support event marketing with long-term strategy in mind
✔ Provide ongoing oversight and optimization
Build The Infrastructure Your Mission Deserves
This is not a generic discovery call. Think of this consultation like a working strategy session.
During this consultation, we will:
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Evaluate your current marketing structure
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Identify gaps in your growth system
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Clarify opportunities for sustainable fundraising growth
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Determine if we’re the right strategic partner for your organization
Here's What We've Done For Others
50+ Years of KenCCID Campaign
Client Type: Nonprofit organization serving individuals with intellectual and developmental disability through housing, job placement support, and community involvement
Campaign Type: Annual Fundraising, Communications, and Community Engagement Campaign
Campaign Description: The Hustle Lab conceptualized, created, and executed the 50+ Years of Empowerment annual campaign as the organization’s first-ever integrated fundraising campaign and inaugural fundraising event.
Results:
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Raised over $20,000, exceeding the organization’s annual goal
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Established the organization’s first recurring monthly donors
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Increased total donations, email subscribers, website traffic, and reach
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Created a scalable framework for future annual campaigns
Feedback:
"Akeya and her team at The Hustle Lab are a masterclass in creative expression and precise execution. I've worked with Akeya over the past 3 years on client relationships that evolved from simple article posting, to full blown social media management, website development and maintenance, email newsletter management, and fundraising strategy and management. My work with these clients hinged on Akeya's keen eye for detail and for finding engaging yet professional ways to amplify the client's messaging across multiple platforms.
She takes it a step further and provides real time analytics across multiple platforms so we know what's not working and when to pivot to strategies that resonate deeply with out target audience.
At the end of the year she provided an in depth strategy and marketing report that highlights the full year's work of creative strategy and implementation. She then provides annual strategy for the upcoming year based on what has been working for the current year including alignment to new social media trends for the biggest impact.
She is also a perfectionist when it comes to event planning and doesn't miss a thing! From the brochures, to the seamless integration of payment links to the client's website, to the banners, to the event flow, to transition points, to overall day-of-event management she's all over it before you even have to think about it.
Honestly, working with Akeya has been one of the high points of becoming a business owner. I look forward to future collaborations with her"
