You've built your community to connect with real people ... not to plan events.

What Clients Say

"She is also a perfectionist when it comes to event planning and doesn't miss a thing! From the brochures, to the seamless integration of payment links to the client's website, to the banners, to the event flow, to transition points, to overall day-of-event management she's all over it before you even have to think about it" - Simone A.

Our Services

The Hustle Lab® helps mission-driven leaders and organizations design unique experiences that attract new community members, strengthen community engagement, and make an impact without the stress, headache, or fatigue of organizing it all.

Fractional Head of Events

Starting at $4,500/month

Want to show up consistently for your community without exhausting yourself or your team? Get the strategic leadership you need without the time, expense, or commitment of hiring a full-time Head of Events.

As your organization's Fractional Head of Events, we will provide executive-level marketing leadership, white glove event curation, and hands-on event planning to attract new community members, strengthen your reputation, build meaningful relationships, and keep exisiting community members actively engaged.

From developing your year-round event strategy to curating meaningful, branded experiences, we help turn your big-picture goals into actionable plans.

Let's Connect

Essential Package

We'll help you through the planning process.

Starting at $4,000/event

Includes

Event Design Plan

Community Outreach Plan

Event Timeline Creation

Event Budget Creation

Let's Connect

Premium Package

We'll handle every planning detail for you.

Starting at $8,000/event

Includes

Intentional Event Curation

Done-For-You Event Planning

Trusted, Reliable Vendors

Seamless Registration

Event PR & Visibility

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Signature Package

We'll handle planning, vendor management, and day-of logistics.

Starting at $10,000/event

Includes

Intentional Event Curation

Done-For-You Event Planning

Stress-Free Event Day

Trusted, Reliable Vendors

Seamless Registration

Event PR & Visibility

Fundraising & Partnership Opportunities

Let's Connect

Our Past Work

The Hustle Lab delivers custom events, experiences, and activations to connect, engage, and activate your community.

KENCCID | KENCCID CARES BANQUET FUNDRAISER

ISLES | TRENTON POP-UP MARKET

120 EAST STATE | CLIMBING HIGHER, SOARING TOGETHER FUNDRAISER

BLACK VANITY | CULTURE FEST

CREATIVE WORLDWIDE | CREW UNIVERSITY PT. 2

CREATIVE WORLDWIDE | CREW UNIVERSITY PT. 1

View our portfolio

Upcoming Events

Experience our Community Engagement System for yourself! Attend one of our upcoming events to enjoy an event designed, produced, and managed by The Hustle Lab.

Hot Takes & Perspectives

A fresh perspective on marketing, community, and what it really takes to grow an organization. Explore bold opinions, lessons learned, and strategies that challenge the status quo and inspire you to turn ideas into impact.

Understanding the Three Cs of Community Engagement

Engagement is the heartbeat of any successful mission-driven organization. You want your community to feel connected, motivated, and ready to act. But how do you create that kind of engagement? It all boils down to the three Cs of engagement. These three principles are your secret weapon to building lasting relationships and driving meaningful impact. Let’s dive in and explore what these three Cs are, why they matter, and how you can use them to transform your community engag

3 min read

Fifteen Years in the Making: Introducing the Community Engagement System℠

Believe it or not, I've been launching businesses for 15 years. Long before there was a name for it or a one-pager explaining what it does, there was just me. For over 15 years, I’ve spent my career figuring out how to build something from nothing, and then turning around to help other people do the same. That instinct is where The Hustle Lab started. It’s the same instinct that's been running underneath every campaign, every activation, and every "we built this from the grou

3 min read

Digital banner (used on website, emails, etc.) designed by The Hustle Lab for KenCCID's "51 Years of Empowerment" campaign

Designing a Fundraising Experience Rooted in Purpose, Community, and Care: How The Hustle Lab Turned KenCCID’s 51st Anniversary Into a Scalable Fundraising Campaign

A year-long donor engagement strategy that launched KenCCID’s first recurring giving initiative, introduced a new signature fundraising event, and raised $16,000, surpassing the organization’s annual fundraising goal by 160%.

4 min read

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